Last month Z/Yen was invited to set-up and run an adaptation of the boating bourse at the annual BioIndustry Association CFO conference. 5 members of the Z/Yen team, Giles, Michael, Kevin, Mary and Helen ran the newly designed bourse for around 40 players.

The Bull-Bear Biotech Bourse (try saying that after a few glasses of genetically modified wine) was based upon many of the issues surrounding the ever changing biotechnology industry. The game succeeded in getting players to invest in such biotechnology companies as Clone Rangers, Stenches ‘RNT’ Us and Corn Ucopia whilst trying to avoid pitfalls of celebrity seeking CEOs, crooked Doctors and the South American ‘Nacho Cartel’.

The game went down well and was a welcome distraction for most of the delegates. It was interesting to observe the difference between a wholly sober bourse and those that are played on the boat!